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World Broadband Association

Connecting the World by Bringing the Benefit of Broadband to All
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White Paper
Enriched service over converged Wi-Fi and cellular
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White Paper
Using Artificial Intelligence in the Predeployment Phases of Broadband Infrastructure
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White Paper
Net5.5G Best Practices and Deployment Guide
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White Paper
Gigacity Index 2025
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White Paper
Africa: Broadband Investment Guidebook
IMPORTANT
WEBINAR
May 13, 2025
How to Ensure a Successful Broadband Investment Strategy in Africa
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WEBINAR
November 10, 2025
BDC Cape Town 2025

What is the World Broadband Association?

The World Broadband Association (WBBA) is a multilateral, broadband industry-led association, providing leadership for digital broadband across the next decade.

Our objective is to overcome industry challenges and drive the provision of networks and services for all. We aim to accelerate the healthy development of the global telecom industry, creating sustainable benefits for stakeholders, end users, and society.

The WBBA is an independent legal entity registered in Switzerland.

Global Fibre Day
November 4, 2025
Recognising global World Fibre Day we are delighted to share this insightful article
WBBA sets out guidance and benchmarks for AI, broadband and fibre prosperity at BDC 2025
October 22, 2025
Global broadband innovations and excellence recognized at the Broadband Excellence Awards
Global broadband innovations and excellence recognized at the Broadband Excellence Awards
October 22, 2025
Global broadband innovations and excellence recognized at the Broadband Excellence Awards

Events

Convening the global broadband industry to deliver to bring you regular, global telecom and
broadband industry-leading events across global hubs, both online and in-person.
upcoming event
November 10, 2025
BDC Cape Town 2025
Africa’s broadband revolution is here, and you’re invited to be part of it. Join us at the first-ever WBBA BDC hosted by African members — a groundbreaking initiative that puts Africa at the center of the global broadband conversation. Hosted by Openserve, this gathering explores the major forces reshaping Africa’s connectivity. From government leadership to industry innovation, this forum brings together Africa’s most influential decision-makers to shape the continent’s digital future. Join the discussion. Connect with leaders. Help build Africa’s broadband future.
AI for Net5.5G and Industry Best Practices
October 30, 2025
WEBINAR
EVENT
AI for Net5.5G and Industry Best Practices
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October 14, 2025
Event
EVENT
Broadband Development Congress 2025
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October 1, 2025
EVENT
EVENT
BDC Sao Paulo 2025

Knowledge Center

We deliver industry leading whitepapers offering actionable insights, recommendations, and analysis of emerging trends to address industry challenges.
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Europe: Broadband Investment Guidebook
October, 2025
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BROADBAND AND CLOUD DEVELOPMENT INDEX REPORT 2025
October, 2025
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AI FOR NET5.5G AND NET5.5G FOR AI
October, 2025
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TEST ANALYSIS OF WBBA & GSMA VOICE OVER WI-FI
October, 2025
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Achieving Broadband Excellence: 2025 Best Practices Case Studies
October, 2025
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Fiber Development Index (FDI) Analysis 2025
October, 2025
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Beyond Broadband: Revolutionizing CPN Connectivity
Working Group 6 – CPN
June, 2025
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Circular Economies and the Evolution of Fixed Broadband
Working Group 3 - Environmental Sustainability
June, 2025
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Expanding Advanced Fixed Broadband Networks For All
Working Group 1 - Generational Roadmap
June, 2025
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Africa: Broadband Investment Guidebook
Working Group 2 - Broadband Advocacy
April, 2025
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Gigacity Index 2025
Working Group 1 - Generational Roadmap
February, 2025
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Net5.5G Best Practices and Deployment Guide
Working Group 4 - Network Architecture and Technology
February, 2025
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Using Artificial Intelligence in the Predeployment Phases of Broadband Infrastructure
Working Group 7
February, 2025
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Enriched service over converged Wi-Fi and cellular
February, 2025
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The Role of AI in Fixed Networks Sustainability
Working Group 3 - Environmental Sustainability
November, 2024
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Fiber Development Index Analysis 2024
Working Group 1 - Generational Roadmap
October, 2024
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North America: Broadband Investment Outlook
Working Group 2 - Broadband Advocacy
October, 2024
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Broadband and Cloud Development Index 2024 Report
Working Group 5 - Broadband and Cloud Development Index
October, 2024
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The Impact on Broadband Networks of Deploying Metaverse Applications at Scale
Working Group 1 - Generational Roadmap
September, 2024
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Network Evolution For the 5.5G And 6G Era
Working Group 4 - Network Architecture and Technology
June, 2024
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Subjective Analysis of WBBA WG4 Cloud-Network Convergence Proof-of-Concept Project Test Report
Working Group 4 - Network Architecture and Technology
June, 2024
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WBBA Broadband Investment Guidebook 2024
Working Group 2 - Broadband Advocacy
May, 2024
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China Telecom’s Whole-home WiFi service
Blog
May, 2024
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Gamtel National Broadband Network investment case study
Blog
May, 2024
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Gigacity: Unleashing the power of connection and innovation
Working Group 1 - Generational Roadmap
April, 2024
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Fixed Networks Energy Efficiency Toolkit
Working Group 3 - Environmental Sustainability
March, 2024
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WBBA Broadband Cloud Development Index Identifies Global Leaders and Best Practice
Working Group 5 - Broadband and Cloud Development Index
October, 2023
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The Importance of Greater Broadband Investment
Working Group 2 - Broadband Advocacy
September, 2023
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Driving the future: Understanding the landscape of Cloud Network Convergence 2023
Working Group 4 - Network Architecture and Technology
August, 2023
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Next-generation broadband roadmap 2023 to 2030
Working Group 1 - Generational Roadmap
July, 2023
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Broadband Investment Demands and Trends 2023
Working Group 2 - Broadband Advocacy
July, 2023
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Evaluating the Telecom Industry's Sustainability Potential
Working Group 3 - Environmental Sustainability
July, 2023
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Sustainability in Telecom Service Providers' Strategy
Working Group 3 - Environmental Sustainability
October, 2022
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Broadband Case Study Success Stories
Working Group 2 - Broadband Advocacy
September, 2022
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Next-Generation Broadband Roadmap
Working Group 1 - Generational Roadmap
August, 2022

About the World Broadband Association?

The World Broadband Association (WBBA) is a multilateral, broadband industry-led association, providing leadership for digital broadband across the next decade.

Our objective is to overcome industry challenges and drive the provision of networks and services for all. We aim to accelerate the healthy development of the global telecom industry, creating sustainable benefits for stakeholders, end users, and society.

The WBBA is an independent legal entity registered in Switzerland.

Working Groups

Discover the Working Groups

Generational Roadmap

By better understanding the scale, nature and timing of the future demand for services and applications, the first World Broadband Association working group is responsible for the Next Generation Broadband Roadmap.

 
Broadband Advocacy
The WBBA has a working group dedicated to developing and advocating a set of arguments for why it is important and beneficial to invest in developing broadband in any given region.
 
Environmental Sustainability

Embracing sustainability as a core element of corporate strategy offers great potential for the telecom industry, enabling companies to mitigate risks, improve operational efficiencies, enhance their reputation, access capital and drive innovation.

 
Network Technology
The fourth WBBA working group is focused on understanding the landscape of cloud network convergence, assessing and advising on how to achieve “cloud and network as one” and realise congestion-free new transport infrastructure with better network elastic scalability, enhanced intelligence, and true deterministic experience.
 
WBBA Broadband and Cloud Development Index

World Broadband Association’s mission to drive social-economic change required a robust understanding of the state, scale and nature of the digital divide.

 

Customer Premises Network – CPN

In a rapidly evolving digital landscape marked by the rise of UHD video, metaverse, online education, healthcare, and smart manufacturing, the demand for robust home and business broadband services has never been greater.

 

Artificial Intelligence – AI

Experience the transformative power of Artificial Intelligence (AI) as it revolutionizes life and work, both locally and globally. Stay ahead of the curve and embrace the dynamic shifts in our economy and society with confidence. Discover how AI is shaping the future today.

 
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Membership Enquiries

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Martin Creaner
Director General of the World Broadband Association

Martin Creaner is one of the leading strategic thinkers in the global communications industry with a successful career as an executive with Motorola and British Telecom, as well as over a decade as President and CEO of the TM Forum.

Martin currently advises the boards of a number of companies in the communications and high tech industries, ranging from up-and-coming digital economy companies, to market leaders.

Martin has been named among the 25 Most Influential People in Telecom Software by Billing World and has twice been named as one of Global Telecoms Business’ Top 100. Martin holds a Master of Business Administration from Cranfield University, Cranfield School of Management; a Master of Science in Telecommunications from the University of East Anglia; and Bachelor’s degrees in Engineering and Physics from Dublin City University and the University College Dublin, respectively.

Martin is also a recognized thought-leader on digital transformation and the trends of the emerging digital economy. His most recent book “Transforming the Telco” explains the opportunities and challenges that digital transformation presents and outlines how the Telco might navigate this difficult process.

Previous books include “Delivering the Digital Economy”, which outlines the dynamics of the digital economy, and “Frameworx Distilled” & “NGOSS Distilled”, which provide a detailed guidebook to the standards that underpin the Telecom software industry.

Martin was appointed unanimously to the role of Director General by WBBA members.

Martin lives in Cork, Ireland.