Driving Global Broadband Progress Through Ookla's Expertise and WBBA Advocacy
Leveraging Ookla's Expertise to Advance Broadband Advocacy and Development
By Kevin Hasley - Vice President, Strategic Initiatives at Ookla
As Vice President at Ookla and the chairman of the WBBA's broadband advocacy working group, I've had the privilege of leveraging Ookla's deep industry expertise to drive meaningful progress in the global broadband landscape. Ookla's mission to measure, understand, and improve connected experiences has been a guiding force in my approach to leading this important working group.
At the heart of Ookla's work is a steadfast commitment to neutrality, accuracy, and independence in our analysis and reporting. This unbiased perspective has been invaluable in the advocacy efforts of the WBBA's working group, as we strive to develop a set of compelling arguments for why investment in broadband development is crucial for any given region.
Ookla's recognition as a trusted provider of connectivity intelligence and our role in defining global telecommunications standards have further strengthened our ability to contribute to the goals and initiatives of the WBBA. Our customers rely on us to help identify underserved areas, determine where to invest broadband funding, and optimize network operations. This wealth of experience allows me to guide the conversations and outputs of the Broadband Advocacy group, ensuring they have the maximum impact on the market.
The collaboration between Ookla and the WBBA has been mutually beneficial, with Ookla sharing our global broadband performance and insights to aid the WBBA's objective of overcoming industry challenges and supporting the drive towards the provision of broadband networks and services for all. As we look to the future, I'm particularly excited about exploring how AI can play a role in guiding broadband investment decisions, a topic that the working group is actively exploring.
By leveraging Ookla's expertise and the collective efforts of the WBBA, we are poised to make significant strides in advancing broadband advocacy and development on a global scale. I'm honored to be a part of this important work and look forward to the continued collaboration and progress that lies ahead.
Interested in getting involved with the WBBA's important broadband advocacy work? Enquire about membership HERE to connect with industry leaders like Kevin and be part of our member-led community driving meaningful change. Together, we can accelerate broadband access worldwide.