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December 13, 2024

Community Manager, WBBA

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About WBBA
The World Broadband Association (WBBA) is a multilateral, industry-led association, providing leadership for global broadband across the next decade.

Our objective is to overcome industry challenges and support the drive towards the provision of broadband networks and services for all. With a goal of accelerating the healthy development of the industry, with sustainable benefits for stakeholders, end users, and society.

Role Overview
The World Broadband Association (WBBA) is seeking a proactive and results-oriented Community Manager to lead its member engagement initiatives. This role will focus on driving participation, delivering member value, and implementing impactful strategies that support WBBA's vision of becoming the leading global broadband community.

The Community Manager will oversee and execute the annual member engagement strategy, ensuring alignment with organisational goals while fostering strong relationships with WBBA’s global membership.

The ideal candidate will be an expert communicator, skilled in building strong relationships, crafting compelling content, and effectively utilising online engagement and content management tools to connect with the member community.

Key Responsibilities

Member Engagement and Strategy Execution

  • Own the Annual Member Engagement Strategy Plan and drive the execution of activities to meet engagement objectives.
  • Responsible for end-to-end new member onboarding process to completion and ensure new members are properly briefed how to navigate within the association.
  • Regularly review and update the strategy to reflect member needs, industry trends, and organisational priorities.
  • Organize monthly member polls and/or use other feedback mechanisms to collect actionable insights for improving programs and personalising engagement approaches.
  • Organise new members’ orientation sessions to induct members quickly to WBBA and member meet & greet introductory engagement with Director-General.

Event and Program Support

  • Actively participate with the Events Team to promote and execute WBBA events, webinars, research working groups, and workshops, encouraging attendance and contributions.
  • Plan and coordinate 'Meet & Greet' sessions with WBBA’s executive team at key events to strengthen relationships and understand members' aspirations.
  • Collaborate with the Events Team to identify speakers, generate content, and ensure successful delivery of WBBA’s events and programs.

Governance and Meeting Coordination

  • Serve as the primary organiser for WBBA Board Meetings, Oversight Committee Meetings, All Hands Member Meetings, General Assembly, and other key forums.
  • Collaborate with Committee Chairs to develop meeting agendas and ensure alignment with strategic objectives.
  • Support WBBA Director General and perform tasks related to WBBA Board.
  • Ensure all meeting minutes are reviewed, approved, and shared promptly with members and stakeholders.

Reporting and Performance Monitoring

  • Deliver timely community management performance reports, including detailed engagement metrics and actionable improvement plans for underperforming activities.
  • Monitor and analyse the effectiveness of member programs, providing recommendations to enhance their impact.
  • Maintain WBBA’s records, reports, and archives for all community-related initiatives.

Content and Communication Management

  • Own and maintain the members’ portal – the default and centralised repository of WBBA knowledge assets, best practices and community insights to share across WBBA’s network.
  • Develop and distribute high-quality communication materials, such as blogs, articles, event updates to inform and promote active participation from the community.
  • Partner with member marketing teams to source relevant industry content for The Hub and other channels.

Collaboration and Innovation

  • Work closely with WBBA’s internal teams to align community initiatives with broader organisational goals.
  • Experiment with innovative approaches to scale WBBA’s reach and engagement across different regions and member demographics.

Key Deliverables

  • Ownership and successful execution of the annual member engagement strategy, with measurable outcomes.
  • Regularly collect and analyse member feedback through monthly polls, surveys, and direct engagement mechanisms.
  • Increased member involvement in WBBA’s events, workshops, and working groups, fostering meaningful contributions.
  • Efficient coordination and follow-up for WBBA Board, Committee, and Member meetings, ensuring alignment and transparency.
  • Report member engagement with key insights and improvement plans to optimise member participation.
  • Consistent and impactful communication materials that enhance WBBA’s value proposition.
  • Own and track member engagement Key Performance Indicators.

Qualifications

  • 8-10 yrs proven experience in community management, member engagement, or segment marketing go-to-marketing roles.
  • Exceptional organisational and project management skills, with a focus on detail and follow-through.
  • Outgoing personality and strong communication skills, including content creation and stakeholder engagement expertise.
  • Proficiency in using analytics tools to monitor and enhance community performance.
  • Possess strong knowledge of the telecommunications industry is preferred.
  • A collaborative and innovative mindset with a track record of driving successful community initiatives.

This role provides an opportunity to lead and shape WBBA’s community engagement strategies, fostering meaningful relationships and advancing the association’s global influence.

To apply, send your CV to the WBBA at [email protected].

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